Laverana Digital GmbH & Co. KG · Am Weingarten 4 · 30974 Wennigsen · Deutschland · Tel.: +49 511-67541-100 · Fax: +49 5103-93918070 · E-Mail: service@lavera.shopImpressum

Information about Privacy

1) Information on the Collection of Personal Data und Contact Details of the Controller

1.1 In the following, we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

Please check carefully which personal data you share with us via Facebook. As long as you are logged into your Facebook account and visit our Facebook profile, Facebook can associate this with your Facebook profile. We expressly point out that Meta as the owner of Facebook stores the data of its users (e.g. personal information, IP address, etc.) and may also use these for business purposes. For more information about Facebook's data processing, please view Facebook's privacy policy at https://www.facebook.com/policy.php

We have no influence on data collection and further processing by Facebook. Furthermore, we do not know to what extent, where and for how long the data is stored by Facebook, to what extent Facebook fulfils existing deletion obligations, what evaluations and links are made by Facebook with the data and to whom the data is passed on by Facebook. If you do not want Facebook to process personal data you provide to us, please contact us by other means. You can find our complete contact details in our imprint on Facebook.

1.2 The controller in charge for data processing on this Facebook presence within the meaning of the General Data Protection Regulation (GDPR) is Laverana Digital GmbH & Co. KG, Am Weingarten 4, 30974 Wennigsen, Deutschland, Tel.: +49 511-67541-100, Fax: +49 5103-93918070, E-Mail: service@lavera.shop, as far as we exclusively process the data transmitted by you via Facebook.

As far as data transmitted by you via Facebook is also or exclusively processed by Facebook (Insights Data), Meta (Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland) is beside us the controller in charge of the processing of personal data within the meaning of the General Data Protection Regulation (GDPR). In this respect, data processing is carried out on the basis of an agreement between jointly responsible parties pursuant to Art. 26 GDPR, which you can view here: https://www.facebook.com/legal/terms/page_controller_addendum.

Furthermore, the use of certain Facebook products, such as the so-called "Facebook Business Tools", and data processing carried out through these, is subject to a supplementary agreement between us and Meta Platforms Ireland Ltd. as jointly responsible party pursuant to Art. 26 GDPR, which can be viewed here:
https://www.facebook.com/legal/controller_addendum

The controller in charge of the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data Protection Officer

The controller in charge of the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

You can contact our data protection officer as follows: "Data Protection Officer/Datenschutzbeauftragter, Lavesstraße 65, 30159, Hannover, Germany, + 49 511-67541-100, datenschutz@lavera.de"

You can contact Meta's Privacy Officer using the online contact form provided by Meta at https://www.facebook.com/help/contact/540977946302970

3) Data Collection when contacting

We collect personal data when you contact us via contact form or messenger, for example. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for establishing contact and for the associated technical administration. The legal basis for processing data is our legitimate interest in responding to your request in accordance with Art. 6 (1) point f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) point b GDPR. Your data will be deleted after final processing of your inquiry, provided that there are no legal storage obligations to the contrary. We assume a final processing if it can be inferred from the circumstances that the relevant facts have been finally clarified.

4) Processing of personal data for the execution of the contract

If your contact via Facebook serves as the basis for a contract for the delivery of goods and/or the provision of services with us, we will additionally process the data you provide us in this connection in the event of a contract being concluded, as follows:

4.1 We will pass on your payment data to the commissioned credit institution if this is necessary for payment processing. The legal basis for the transfer of data is Art. 6 (1) point b GDPR.

4.2 In the case of contracts for the delivery of goods, we pass on the personal data collected by us to the transport company commissioned with the delivery within the framework of contract processing, to the extent necessary for the delivery of the goods.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact data (name, address, email address) provided by you when placing the order in order to inform you personally about upcoming updates within the legally stipulated period within the scope of our statutory duty to inform pursuant to Art. 6 (1) lit. c GDPR by suitable means of communication (e.g. by post or email). Your contact details will be used strictly for the purpose of informing you about updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

5) Use of Your Data for Direct Advertising

Advertising per E-Mail

If you subscribe to our e-mail newsletter, we will send you regular information about our offers. Your e-mail address is the only mandatory information for sending the newsletter. The provision of further possible data is voluntary and is used, in order to be able to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you an e-mail newsletter after you have expressly confirmed that you agree to receive the newsletter. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on the appropriate link.
By activating the confirmation link, you consent to the use of your personal data in accordance with Art. 6 (1) point a GDPR. When you register for the newsletter, we store your IP address entered by the internet service provider (ISP) as well as the date and time of registration in order to be able to track any possible misuse of your e-mail address at a later time. The data collected by us during registration for the newsletter will be used exclusively for the purpose of advertising in the form of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller in charge named at the beginning. After you have unsubscribed, your e-mail address will be immediately deleted from our newsletter distribution list unless you have expressly consented to the further use of your data or unless we reserve the right to make further use of your data which is permitted by law and about which we inform you in this declaration.

6) Data Processing for Statistical Purposes by Means of Page Insights

Facebook provides us with page insights for our Facebook page: https://www.facebook.com/business/a/page/page-insights. This is aggregated data that can help us understand how people interact with our site. Page insights may be based on personal data collected in connection with a visit to or interaction of persons with our site and its contents. This data processing is carried out in accordance with Art. 6 (1) point f GDPR based on our predominantly legitimate interests in an optimized presentation of our services and effective communication with customers and interested parties as part of a balancing of interests.

You can object to the processing of your data for the aforementioned purposes at any time by changing your settings for advertisements in your Facebook user account at https://www.facebook.com/settings?tab=ads.

7) Right of the Data Subject

7.1 The applicable data protection law grants you comprehensive rights of data subjects (rights of information and intervention) vis-à-vis the data controller with regard to the processing of your personal data, about which we inform you below:

7.2 RIGHT TO OBJECT

IF, WITHIN THE FRAMEWORK OF A CONSIDERATION OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON THE GROUNDS THAT ARISE FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING REASONS WORTHY OF PROTECTION FOR PROCESSING WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA WHICH ARE USED FOR DIRECT MARKETING PURPOSES. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

8) Duration of Storage of Personal Data

The duration of the storage of personal data is based on the respective legal basis, the purpose of processing and - if relevant – on the respective legal retention period (e.g. commercial and tax retention periods).

If there are legal storage periods for data that is processed within the framework of legal or similar obligations on the basis of Art. 6 (1) point b GDPR, this data will be routinely deleted after expiry of the storage periods if it is no longer necessary for the fulfillment of the contract or the initiation of the contract and/or if we no longer have a justified interest in further storage.

When processing personal data on the basis of Art. 6 (1) point f GDPR, this data is stored until the data subject exercises his right of objection in accordance with Art. 21 (1) GDPR, unless we can provide compelling grounds for processing worthy of protection which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

Unless otherwise stated in the information contained in this declaration on specific processing situations, stored personal data will be deleted if it is no longer necessary for the purposes for which it was collected or otherwise processed.